Purlize is a highly specialized business in the web development world. In web development, you have two different mindsets that come together to create great products. At one end, you have the designers with the creative mindset, and the developers on the other who tend to be highly analytical. Once designers have created a mockup (a graphic) of what a website should look like, we convert the design into actual web code for their developers to work with.
This clears up any confusion about designers and developers working together, allowing them both to focus on their key areas of talent. Additionally, using Purlize in a web development workflow can shave months off a project by allowing both parties to be working at the same time. Purlize translates into saved time, and higher profits.